Libro Why we Fail: Learning From Experience Design Failures De Victor Lombardi

portada Why we Fail: Learning From Experience Design Failures

Formato

Libro Físico

Editorial

Rosenfeld Media

Autor

Victor Lombardi

Año

2013

Idioma

Inglés

N° páginas

249

Encuadernación

Tapa Blanda

ISBN13

9781933820170

N° edición

Categorías

Fusiones por absorción y consolidación y adquisiciones de participaciones mayoritarias

Why we Fail: Learning From Experience Design Failures

Victor Lombardi (Autor) · Rosenfeld Media · Tapa Blanda

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Reseña del libro "Why we Fail: Learning From Experience Design Failures"

Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design, Why We Fail holistically explores what teams actually built, why the products failed, and how we can learn from the past to avoid failure ourselves.