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The Protected Designation of Origin Jumilla
Javier Martínez-Falcó
(Autor)
·
Eduardo Sánchez-García
(Autor)
·
Our Knowledge Publishing
· Tapa Blanda
The Protected Designation of Origin Jumilla - Martínez-Falcó, Javier ; Marco-Lajara, Bartolomé ; Sánchez-García, Eduardo
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Reseña del libro "The Protected Designation of Origin Jumilla"
The purpose of this book is to analyze the situation of the Protected Designation of Origin (PDO) Jumilla from a historical, geographical and economic point of view. The Jumilla PDO, located in the province of Murcia, has a great winemaking tradition dating back centuries, through which its companies have evolved over time. It is currently showing a positive evolution in its sales, as well as a focus increasingly oriented towards the production of quality wines. This situation implies an enormous effort in R&D that must continue to be consolidated in order to improve its competitiveness and continue to expand in the most demanding segments.
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