Libro The Mcdonaldization of Society: Into the Digital age De Ritzer, George

portada The Mcdonaldization of Society: Into the Digital age

Formato

Libro Físico

Autor

George Ritzer

Editorial

Sage Publications, Inc

Año

2020

Idioma

Inglés

N° páginas

232

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 1.3 cm

Peso

0.32 kg.

ISBN13

9781544398013

N° edición

0010

Categorías

Sociología
Negociación empresarial

The Mcdonaldization of Society: Into the Digital age

George Ritzer (Autor) · Sage Publications, Inc · Tapa Blanda

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Reseña del libro "The Mcdonaldization of Society: Into the Digital age"

George Ritzer′s seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the pillars of modern sociological thought. Building on the argument that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world and resonates with students in a way that few other books do.