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Solid Growth: Strategies of Industrial Champions in Global Markets
Olaf Ploetner
(Autor)
·
Johannes Habel
(Autor)
·
Bianca Schmitz
(Autor)
·
World Scientific Publishing Company
· Tapa Dura
Solid Growth: Strategies of Industrial Champions in Global Markets - Ploetner, Olaf ; Habel, Johannes ; Schmitz, Bianca
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Reseña del libro "Solid Growth: Strategies of Industrial Champions in Global Markets"
This book examines global strategies for industrial champions. In particular, it highlights three categories of supply in industrial markets: premium products, low-price products, and complex digital solutions. The authors identify opportunities for creating synergies between these three strategies and address the overarching question: How can the company of the future be organized?
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