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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents
J. Bateman (Autor)
·
Palgrave Macmillan
· Tapa Dura
Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents - J. Bateman
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Reseña del libro "Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents"
The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
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