Libro Luxury Strategy in Action De Hoffmann, J. ; Coste-Manière, I.

Formato

Libro Físico

Editorial

Palgrave MacMillan

Autor

Hoffmann, J. ; Coste-Manière, I.

Idioma

Inglés

N° páginas

205

Encuadernación

Tapa Blanda

Dimensiones

23.4 x 15.6 x 1.2 cm

Peso

0.31 kg.

ISBN13

9781349346530

Categorías

Economía internacional
Comercio electrónico
Distribución mayorista e industria minorista

Luxury Strategy in Action

Hoffmann, J. ; Coste-Manière, I. (Autor) · Palgrave MacMillan · Tapa Blanda

Sin Stock

Reseña del libro "Luxury Strategy in Action"

Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.