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European Business and Management
Kaplan, Andreas (Autor)
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Sage Publications Ltd
· Tapa Dura
European Business and Management - Kaplan, Andreas
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Reseña del libro "European Business and Management"
With the rising importance of Europe in an ever more globalised world, it is more crucial than ever to consider the cultural diversity across its approximately 50 countries. The European Union may have created integration across economic, political and legal spheres, but national and regional differences remain and are celebrated. When it comes to business, what, if anything, could be said to define a 'European' management approach, as opposed to the more famous American and Japanese examples? This Major Work provides a deeper insight into the common elements uniting and defining European management approaches through a collection of key papers from the last 50 years. The literature is framed by an extensive introductory chapter which highlights the key concepts, themes and debates. Volume One: Cultural Specificities and Cross-Cultural Commonalities Volume Two: Business Ethics and Corporate Social Responsibility Volume Three: Contextual Diversity and Interdisciplinary Aspects Volume Four: Business Education and Scholarly Research
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