Libro Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country De Hussain, Imtiaz A. ; Suma, Jessica Tartila

portada Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country

Formato

Libro Físico

Autor

Imtiaz A. Hussain

Jessica Tartila Suma

Editorial

Palgrave MacMillan

Idioma

Inglés

N° páginas

163

Encuadernación

Tapa Dura

Dimensiones

21.0 x 14.8 x 1.1 cm

Peso

0.36 kg.

ISBN13

9789811971945

Categorías

Asia
Sociología
Política y gobierno

Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country

Imtiaz A. Hussain (Autor) · Jessica Tartila Suma (Autor) · Palgrave MacMillan · Tapa Dura

Sin Stock

Reseña del libro "Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country"

This book explores Bangladesh's shift from a 'bottomless pit' into a 'middle-income' category. Six chapters in the book cover topics on microfinance growth, ready-made garment production, and social safety net programs playing pivotal roles particularly for women empowerment. In doing so, the book shows that the net effect was not just a change to the country's limited number of representative brands, but also a realization of many more brands to have built up over time.