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A Primer on Partial Least Squares Structural Equation Modeling (Pls-Sem)
Joe Hair; G. Tomas M. Hult; Christian M. Ringle; Marko Sarstedt (Autor)
·
Sage Publications, Inc
· Tapa Blanda
A Primer on Partial Least Squares Structural Equation Modeling (Pls-Sem) - Joe Hair; G. Tomas M. Hult; Christian M. Ringle; Marko Sarstedt
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Reseña del libro "A Primer on Partial Least Squares Structural Equation Modeling (Pls-Sem)"
The authors explain the statistical modeling technique and the fundamental aspects of the methods in a straightforward manner that is accessible to individuals with limited statistical and mathematical training. They clarify the nature and role of PLS-SEM in social sciences research that allows researchers to pursue research in new and different ways. In order to facilitate learning, a single case study has been used throughout the book. Changes in the 2nd edition include: an overview of the latest research on composite-based modelling more coverage of the distinction between PLS-SEM and CB-SEM introduction of a new criterion for discrimination validity assessment revision and extension of the chapter on mediation extended description of moderation a brief introduction to some more advanced techniques
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