Libro Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement De Minsky, Laurence ; Westwater, Susan ; Westwater, S

portada Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement

Formato

Libro Físico

Autor

Laurence Minsky

Susan Westwater

Scot Westwater

Editorial

Rowman & Littlefield Publishers

Idioma

Inglés

N° páginas

216

Encuadernación

Tapa Dura

Dimensiones

25.4 x 17.8 x 1.4 cm

Peso

0.60 kg.

ISBN13

9781538155394

Categorías

Estudios de comunicación
Publicidad
Mercado online

Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement

Laurence Minsky (Autor) · Susan Westwater (Autor) · Scot Westwater (Autor) · Rowman & Littlefield Publishers · Tapa Dura

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Reseña del libro "Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement"

Voice Marketing is filled with real-world examples and behind-the-scenes stories, grounded in research-based theory and clear-eyed practice on how to use conversational AI. The ideas are immediately implementable, so marketers can get the most out of voice right from the start.