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Successful Management (Macmillan Business)
N. Bain (Autor)
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Palgrave Macmillan
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Successful Management (Macmillan Business) - N. Bain
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Reseña del libro "Successful Management (Macmillan Business)"
This book provides a guide to successful management. Managers need to set the right objectives for the company and clear objectives for themselves. A general manager must develop new strategies that are relevant to the environment and are based on the core competences of the corporation. These strategies will need to yield a long term competitive advantage so that they significantly increase the value of the company over time. This book, by the Chief Executive of a major multinational company, provides many insights and thoughtful consideration of important aspects of successful management.
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