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Storytelling Across Worlds: Transmedia for Creatives and Producers
Tom Dowd Michael Niederman Michael Fry Josef Steiff (Autor)
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Storytelling Across Worlds: Transmedia for Creatives and Producers - Tom Dowd Michael Niederman Michael Fry Josef Steiff
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Reseña del libro "Storytelling Across Worlds: Transmedia for Creatives and Producers"
Transmedia is a practical primer on the conceptualization, structuring, writing, execution, management, and marketing of a transmedia property that exists in multiple forms of media and shares a single interwoven story. Thus far, creatives and producers have focused on single areas of production--motion pictures, television, or video games. For those who are going to participate in or supervise the creation of a transmedia property, a minimum understanding of all the important media is required. Transmedia provides readers with the solid foundation they need.
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