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morrisey on planning, a guide to long-range planning: creating your strategic journey
George L. Morrisey
(Autor)
·
Jossey-Bass
· Tapa Dura
morrisey on planning, a guide to long-range planning: creating your strategic journey - Morrisey, George L.
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Reseña del libro "morrisey on planning, a guide to long-range planning: creating your strategic journey"
The second in a three-volume series, A Guide to Long-Range Planning is written primarily for major unit or corporate group heads responsible for three-to-five-year planning. It helps the team outline long-term objectives and translate the vision, mission, and strategy into future organizational positioning. As with the other volumes in this series, George Morrisey--long recognized as a leading expert in the areas of planning and strategic thinking--offers his insights into how planning actually works in organizations. Succinct and easy to read, the books in this series can be used in any sequence, and stand on their own as individual guides to more effective planning. The companion volumes include Volume One: Guide to Strategic Thinking, and Volume III: Guide to Tactical Planning. Each draws on examples from individual departments and work units as well as from the perspective of the total organization, making them useful for all types of planning at any level of an organization.
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