12 Traits of the Greats explores the twelve key attributes of great people, interwoven with practical advice on how to apply those principles into your life and see them have a profound and lasting effect on your life. "This book is about wisdom" says Dr. Dave Martin. "...but it must be applied for it to have maximum impact." And it is this truth along with many other powerful insights that have had such a powerful and lasting impact on people. This book will transform your belief system and in turn, affect your decisions and actions to create an environment of lasting success.